Brand Guidelines

Mark Sizing, Placement, and Usage Examples

Clear Space

One way to ensure that the RVU logo remains unobstructed is to maintain a border of clear space surrounding the logo. Maintaining a clear space border around the logo will ensure that it is not cut off in printing or overlapping/competing with any other graphics, imagery, or text.

Preferred Clear Space

Measure 1/2 of the rod of Asclepius’ width and length one you have set your logo at the size you will be using on your material.Use this measurement on all sides of the logo to create the preferred clear space border.

Minimum Clear Space

We recognize that it might not always be possible to maintain the preferred clear space border. If necessary the absolute minimum clear space you can use is 1/4 of the rod’s length and 1/2 of the width.

Social Media Guidelines

Rocky Vista University’s Social Media Guidelines—a comprehensive resource designed to empower our community members to engage responsibly, ethically, and effectively on social media platforms. These guidelines serve as a roadmap for navigating the dynamic landscape of social media while upholding our institution’s values and reputation.

Our social media guidelines outline best practices, etiquette, and expectations for all individuals representing Rocky Vista University on digital platforms. Whether you’re a student, faculty member, staff member, or affiliated with our institution in any capacity, these guidelines apply to your online interactions.

Student Account Social Media Guidelines

• If a student-run account can no longer be managed by a current Rocky Vista University student, then the account must be shut down.  
• Account branding must adhere to the official brand guidelines of Rocky Vista University. Any deviations in branding must be approved by RVU Marketing.  
• Abide by copyright laws. Give credit to sources of written content and images referenced or used. 
• Rocky Vista University expects all student-run accounts to represent RVU professionally, respectfully, and responsibly.  
• Student-run accounts must uphold the values and principles of RVU in all matters and at all times.  
• Student-run accounts must designate a social media manager/director and provide their contact information to RVU Marketing.  
• At least two students must have account passwords and administrative access to the account. 
• Student run accounts found in violation of these guidelines will be subject to review by RVU Marketing. 
• At least two students must have account passwords and administrative access to the account. 
• Abide by copyright laws – Give credit to sources of written content and images you reference or use. Make sure all images are taken by you or available for public use.